Under the guidance of the policy of LED industry vitality behind the dim

The essence of LED industry seem fast is to rely on the government to push entertainment, after an extreme prosperous and a bottom of the lost. 2012, what do we see? At the beginning of deshida boss over the wall and fled towards big eyes photoelectric arrears door...... However, the bustling still, the number of LED industrial base springing up, how many projects get together. But, when the end of such prosperity, in what way?

In the Midwest, LED industry can Kaoshanchishan

In recent years, as the government continues to promote and support the LED industry, China has formed a huge industrial chain in LED, middle and lower reaches, LED lighting market has become increasingly perfect. The Pearl River Delta, Yangtze River Delta has become a a hotly contested spot, however, plus the cost of rising demand, many manufacturers with useless. At the same time, as a new open highland in the Midwest of Chongqing, is relying on location, taxation, labor costs and many other advantages, to invest an olive branch.

Mountain time

Chongqing is the country's largest free trade zone, West Yongji Cuntan dual function water port and airport bonded port, can make a declaration, a declaration, a release. Yu investment enterprises can enjoy 15% of the income tax incentives, and even can be directly exported goods free of value-added tax and consumption tax, enjoy the corporate income tax into the city of the "two free half of three" and other concessions. And is about to cross the line in 2015, the new railway in Europe, 13 days will be able to reach Europe, which has been shipping for the first time in the past 37 days, a short time to shorten the length of more than and 20 days, which has become the Chongqing foreign investment trump card". At the same time, Chongqing abundant labor resources, a year of 4 million output of labor, to protect the production of enterprises to solve the problem of labor shortage.

Aimed at this opportunity, ASUS, Acer, HP three computer giants have settled in the mountains. At present, Chongqing set computer, automobile, motorcycle production base as a whole, which spawned a strong demand for LED backlight and automotive lighting, but also ignited the enthusiasm of LED companies to join the west.

The confusion in the besieged city: unbalanced development of LED industry chain

Chongqing's LED industry started in 2005, in just a few years the rapid development, the number of enterprises has nearly 100. According to the statistics of the Chongqing LED alliance, the city's LED industry has begun to take shape, the annual output value of more than 2 billion yuan, and an annual growth rate of 30%.

However, the situation of most LED companies is not so good. Due to the failure to master core technologies such as chip technology, combined with the downstream industry technical threshold low, currently more investment in Chongqing downstream links in the LED industry, upstream production enterprises, including the chip is too small, more than 80% get together in a package, the application in the downstream industry, not only dilute the industry profits, but also makes the homogenization of competition intense, profit margins are shrinking.

Despite the homogenization of competition leads to bargain with each other, but because of raw materials, including chip high cost, LED price is still high. The high price makes the market promotion difficult, but the production scale effect does not come and directly causes the lack of bargaining power in the international raw material procurement. Lack of heavyweight local enterprise's core technology, has become the bottleneck of the development of LED industry in the mishap.

Today, Chongqing's LED while enjoying the policy support of the aura, but also suffered the danger facing the seven year itch, zuochishankong. And get rid of the plight of the need for government and enterprises to work together:

Government advantage

First of all, in view of the lack of local enterprise's core technology, the government can encourage downstream enterprises upstream, set up some special funds to encourage enterprises to upgrade to high-end products, at the same time, combined with the packaging plant to encourage low-end, through mergers and acquisitions to achieve industrial integration, enhance competitiveness, sharing of resources, to avoid vicious competition.

In addition, the development of LED industry in Chongqing is a great potential talent. In more than 50 colleges and universities in the city, and LED related to nearly 10, such as Chongqing University and Chongqing University of Posts and Telecommunications, have the Institute of Optoelectronic Engineering, communications, etc.. Therefore, the government can encourage university resources and enterprises docking, strengthen cooperation in property rights.

At the same time, the government can be directly funded companies, encourage commercial plant relatively low price to launch products, so that manufacturers can bring down the cost, but also can set a price for consumers to accept, but government through financial aid but also to achieve the purpose of energy saving, the government, enterprises and consumers to achieve a win-win situation.

In addition, the government should avoid excessive intervention in the market, for the enterprise to create a fair and equitable development environment, in order to promote the sustainable development of the LED industry.

Kaoshanchishan enterprise

For LED enterprises, the need for the formation of a strong technical team, the establishment of a standardized production base and production processes, improve the quality assurance system, increase LED technology research and development and innovation. Market segments, product differentiation route.

Note that, although Chongqing has opened up international aviation, rail and sea transport, Chongqing new European export logistics channel, but exports early small, operation has not reached the ideal state route, frequency instability, difficult return freight organization, the logistics cost is high. Therefore, interested in the export of LED companies, but also need to fully consider the cost of investment in Chongqing, so as not to outweigh the benefits.

Compared to the unsatisfactory export environment, Chongqing's huge demand for local LED. According to the Chongqing economic and Information Technology Commission estimates, LE